The Custify Blog

Resources to build your customer success team & strategy.

Customer Success

The 19 Essential Customer Success Books for the Modern CSM | 2021 List

We found the essential customer success books every CSM needs to read. Pick your next read and discover the latest tactics to reduce churn and grow revenue.

Customer Success

The 19 Essential Customer Success Books for the Modern CSM | 2021 List

We found the essential customer success books every CSM needs to read. Pick your next read and discover the latest tactics to reduce churn and grow revenue.

Customer Success

Why Do I Need Customer Success Software?

Customer Success software greatly improves your team’s efficiency. Here’s why your team needs a dedicated CS platform.

Best Practices

How to Optimize SaaS Sign Up Flow To Increase Conversions

Learn how to create your SaaS sign up flow and efficiently optimize it based on your business model in order to increase your conversion rate.

Best Practices

How to Identify and Optimize Customer Touch Points?

See how customer success tools can be extremely helpful in identifying and optimizing your customer touchpoints for SaaS businesses.

Customer Success

Understanding What Customer Success Vectors Are and Why You Need to Ditch Your KPIs

Learn about customer success vectors and how they help you understand where your customer’s experience is heading compared to where they expect it to go.

Best Practices

6 Ways Your B2B Business Can Establish Trust with Your Prospects

Establishing trust with prospects is essential for any B2B business. Learn the best methods to adapt your marketing to boost sale opportunities and brand awareness.

Customer Success

What Is a Customer Success Representative & Why Do You Need One?

Learn how to ace the customer success representative interview, and what it takes to be the best.

Customer Success

What Is a Customer Success Representative & Why Do You Need One?

Learn how to ace the customer success representative interview, and what it takes to be the best.

Tools

How to Choose the Best Marketing Automation Software for Your SaaS

The SaaS industry is booming, and competition is getting fierce. It’s predicted that by 2022, SaaS will generate …

Customer Success

The Full Guide to Customer Health Scores

A comprehensive article and free PDF guide to Customer Health Scores: everything you need to know about how to set them up in one place.

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